Managing Director, New York

Samuel O. J. Spivy

Samuel O.J. “Jock” Spivy has worked with numerous distinguished online and offline publications, including Time Inc., Rolling Stone, Discovery Channel, USA Today and more. 

Strategy, Marketing, Communications

  • BA, magna cum laude, Departmental Honors, English Literature, Yale University
  • MA, English Language and Literature, Oxford University
  • Digital: Co-Founder, Interactive Bureau, LLC. Built first web sites for Discovery Channel, USA Today, Bristol-Myers Squibb, Barnes & Noble, McKinsey & Co., Rogers Communications (Toronto).
    Redesigned intranets for IBM and Microsoft.
  • Consulting: Managing Director, Mishkin Associates (provided strategic consulting services to Gannett, Hearst Newspapers, McClatchy, Tribune Publishing, the Newspaper Association of America, and AP). Consultant in marketing, membership, and communications to the J. Paul Getty Museum, the Museum of Modern Art, and the Cooper Hewitt Smithsonian Design Museum.
  • Print: General Manager, Lorimar-Telepictures Publications (largest publisher of entertainment-based magazines for kids, 6 million paid circulation). Subscription Marketing Manager, Rolling Stone
    (subscriptions grew 50%, from 400,000 to 600,000).
  • Teaching: Mentor, Yale Entrepreneurial Institute. Lecturer, University of Chicago Booth School of Business, Columbia University Graduate School of Journalism, NYU Publishing Institute. Teacher, Waterford Kamhlaba (United World Colleges), Mbabane, Swaziland, Southern Africa.

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